Graffiti and Street Art Museum
Identity design
Branding
Conceptual
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When I first recived the assignment to make a graphic identity for an existing museum I knew that i wanted to make something that would stand out. So therefore I chose the Graffiti and street art museum of Texas, also known as GASAM.
I have put a lot of weight in producing an identity that the visitors and people within the graffiti culture can relate to. The bold cutters, wire fence and the logo inspired by throwups are some of the parts of the brand that contains details that not everyone may relate to. While the transparent posters thats creates an image of spray paint directly on any surface is easier to see.
